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Back to Gilli Danda & Kabbadi

New era of play station had begun. Sony introduce games like Gilli danda, kancha, kabbadi etc. the main aim of Sony to behind these games is to make aware child about our Indian ancient games because in city children are addicted to game like Underground, Call of Duty, CS, GTA and many more.
Sony got this idea after success of Hanuman: Boy Warrior.
The whole game packaged name is Desi Adda: The Games of India. The game can be played on PS2 and PSP. This game would be available in four languages: English, Hindi, Punjabi and Tamil.
Now, what is this game actually?
The game package involves a potboiler storyline along with six endemic Indian games. Avinash, an NRI, has returned to his grandparents’ village. He needs to recapture his ancestral house from the village head, Garjan Singh. He also needs to facilitate the marriage of Gowri and Gopal that Garjan Singh is opposed to. To meet these ends, he needs to win six games—pachisi, a chess game; aadu puli aatam, a hunting game; kite fight; kabbadi; gilli danda; and dance game, which includes garba and bhangra moves.
One of the leading Indian game studios GameShastra, took 16 months to develop this game for Sony.
GameShashtra’s CEO, Prakash Ahuja, hopes high for the success of Desi Adda but is cognizant of the challenges it faces. “Indian kids have grown up playing American games and changing the monster-slaying mindset is going to be tough,” he said
Mr. Ahuja at last shared “The idea behind packaging Indian games is that they are both relatable and at the same time slightly exotic for the urban kid. A pachisi may be a simple chess game but today the board itself is unavailable.”
By this, what is actually Sony doing? (This is my personal perception)
Markets are going tougher and tougher by day and everybody wants to survive in it so best way to survive in market by doing things differently but not different things. Sony is spending huge amount of money to advertise these games. And by introducing these types of games they are getting more one advantage is that even older people can play it and recall their childhood.

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